Me and some friends recently had this conversation, and some cool stuff was brought up. Sega Master System, DC Comics Super Powers action figures, Power Wheels, etc.
I'm sure most you guys have to have something like this from your childhood. I'd imagine most of us didn't grow up rich, or anything.
For me, it was this:
Being an adult now and seeing that package, I'm sure it was cheap and crappy and I would have been disappointed. But as a kid, after seeing the commercial on T.V. for it, and loving The Real Ghostubster Saturday morning cartoon; I had it completely built up in my head. On the commercial it showed these plastic toy ghosts actually getting sucked into the trap, and that just sounded so cool to me. I already had the toy Proton Gun w/Backpack, and the toy ghost finder radar thingie. I would have had the enitre get-up! I could have been the next Ghostbuster!